National Recreation

America's Outdoor Recreation Economy

Outdoor recreation added $696.7B to the U.S. economy in 2024 — nearly $1.3T in gross output. Explore the value added, employment, and growth trends from 2012 to 2024.

Gross Output (2024)
$1.26T
Value Added (2024)
$696.66B
Employment (2024)
5.25M
+1.1% YoY
Compensation (2024)
$324.29B
+5.2% YoY

Conventional Outdoor Recreation: Value Added (2024)

1Boating and fishing-0.3%$38.38B
2RVing-1.2%$27.45B
3Hunting, shooting, and trapping+16.5%$16.50B
4Motorcycling and ATVing+1.8%$11.38B
5Climbing, hiking, and tent camping+6.5%$7.75B
6Snow activities+0.2%$7.64B
7Equestrian+0.3%$7.27B
8Bicycling+3.4%$3.67B
9Recreational flying+5.2%$2.30B

Other Outdoor Recreation: Value Added (2024)

Industry Composition: Value Added (2024)

Which industries capture outdoor recreation spending — from accommodation and retail to manufacturing and government.

Arts, entertainment, recreation, accommodation, and food services
25.0%$174.43B
Retail trade
24.3%$169.06B
Manufacturing
13.1%$91.34B
Transportation and warehousing
12.3%$85.85B
Wholesale trade
8.9%$62.10B
Government
4.6%$32.05B
Finance, insurance, real estate, rental, and leasing
3.7%$25.53B
Agriculture, forestry, fishing, and hunting
2.1%$14.71B
TOTAL$696.66B

Top Industries by Value Added (2024)

1Arts, entertainment, recreation, accommodation, and food services+4.7%$174.43B
2Retail trade+1.3%$169.06B
3Manufacturing-0.9%$91.34B
4Transportation and warehousing+9.2%$85.85B
5Wholesale trade+4.5%$62.10B
6Government+7.7%$32.05B
7Finance, insurance, real estate, rental, and leasing+7.2%$25.53B
8Agriculture, forestry, fishing, and hunting+7.9%$14.71B
9Construction+10.2%$13.03B
10Professional and business services+6.8%$11.79B

Value Added vs Gross Output

Gross Output ($1.26T in 2024) measures total economic output including intermediate inputs. Value Added ($696.7B) measures contribution to GDP. The difference represents intermediate inputs purchased from other industries.

Nominal vs Real Value Added

Nominal values reflect current dollars. Real values are adjusted for inflation using 2017 as the base year.

Kyle Frost
INSIGHT
2024

The $696.7B value added figure is nominal. Adjusted for inflation, it's closer to $540B. From 2017–2024, nominal value added grew 54% — but real value added grew only 20%. Roughly two-thirds of the reported growth is inflation, not real economic expansion. Lift tickets cost more. Hotel rooms cost more. The industry is raising prices faster than it's growing participation.

Growth Rate: Outdoor Recreation vs US GDP

In 2024, outdoor recreation grew 2.7% compared with 2.8% for the US economy. First time slower than GDP since pre-pandemic.

Kyle Frost
INSIGHT
2024

2024 marks the first time outdoor recreation has grown slower than the broader U.S. economy since before the pandemic. A 2.7% growth rate isn't a crisis — but the post-pandemic boom story is over. For the last few years the narrative has been 'outdoor recreation is booming, outpacing the economy, an economic force.' What we're seeing now is convergence with GDP growth. The deceleration has been precipitous and predictable.

Market Share Evolution by Category

Core outdoor recreation has declined from 51.6% to 48.5% of value added (2012–2024) as supporting services have grown from 48.4% to 51.5% — crossing over to become the larger share.

Kyle Frost
INSIGHT
2024

Supporting activities — travel, lodging, food, and shopping — now account for 51.5% of outdoor recreation value added. The outdoor economy is fundamentally a travel and hospitality economy: people don't just hike, they eat, shop, and stay somewhere.

Value Added by State (2024)

Each state's contribution to the national outdoor recreation economy. Larger blocks represent higher value added.

2024